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Spirit of Women Sample Hospital
Year One Pro Forma Income Statement
CONSERVATIVE CASE*
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Expected incremental revenues and associated expenses
for the implementation of Spirit of Women programming (exclusive of HeartCaring business extension)
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| Spirit of Women Consumers |
950 |
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| Incremental Revenue |
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| Increased utilization from existing clients |
$3,230,000 |
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| New revenue from new clients |
$570,000 |
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| Non-Spirit Consumers |
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| Increased utilization from existing clients |
$4,263,600 |
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| New client revenue |
$752,400 |
___________ |
| Total Gross Charges |
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$8,816,000 |
| Adjustment for Market Share in New Client Revenue |
$(661,200) |
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| Adjustment for Loyalty in Existing Client Revenue |
$(5,620,200) |
___________ |
| Adjusted Gross Charges |
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$2,534,600 |
| Adjustment for Net Charges |
$(760,380) |
___________ |
| Total Incremental Net Revenue |
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$1,774,220 |
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| Program Related Expenses |
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| Annual Membership Fees |
$(69,500) |
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| Staffing |
$(42,500) |
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| Incremental Program Expenses (print, mail, event) |
$(30,000) |
___________ |
| Total Program Related Expenses |
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$(142,000) |
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| Net Profit Before Cost Savings |
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$1,632,220 |
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| Cost Savings |
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$230,000 |
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| Total Net Profit |
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$1,862,220 |
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* Conservative case based upon an average of actual reported statistics from Spirit of Women hospitals. Contact us for further details.
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