The world of hospital marketing communications is drastically changing. In the last couple of years alone we have seen a shift from promoting service lines, physicians, and new technology to adopting emerging health care reform concepts such as consumer mobilization and measurement.
Is your hospital ready to embrace the future of marketing communication efficiencies and population coordination?
Sign up for our FREE webinar to learn how re-packaging the marketing function at your hospital today will help outperform competition tomorrow.
On October 25 at 2:30 pm (EST), Tanya Abreu, President, Spirit of Women, and Guy McClurkan, EVP Hospital Network Strategy, will host a webinar, The New Role of Marketing in the Era of Health Care Reform: Mobilization, Communication, and Population Coordination.
In this webinar you will learn:
•Why healthcare reform will change the face of hospital marketing and how to position your hospital for greater impact and profitability
•How your hospital’s marketing communications can transform into a coordinated process of identification and mobilization of patient populations
•How your hospital can measure outreach and outcomes, communication, and ongoing population coordination
•And much more
See you in the webinar,
The Spirit of Women Team